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Step 3 - Website Mapping
In this discussion of mapping tips, we're assuming that you have a dynamic site where you have the ability to control access to particular pages and the flexibility to make as many changes as necessary to your page names, page content, and so on. The aim of website mapping is to prime your site for optimization. More...
 Here are the objectives for this step:
1. Organize your site in a logical manner with intuitive navigation
2. Set up your landing pages around your active keywords
3. Assign roles to your users and figure out who sees what
4. Define your conversions and identify your conversion pages
 Planning for SEO growth:
- Revisit your business goals that you set back in Part 1
- Be sure that your website mapping efforts connect to your business goals
- Remember that this is just a rough draft of your site, a flow of ideas that will change and develop into a polished form
 Read and be rewarded:
Think about the concerted effort that goes into writing, editing, and publishing a quality book. Observe the table of contents, index, glossary, layout, etc. and get some ideas for how you would like to map out your site.
Of course, read material within your niche and read widely to expand your understanding and sharpen your writing skills. Reading quality material, offline and online, will give you many great ideas for your own site content and future business opportunities. It pays to be in the know.
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